Fenway Bowl
Boston Globe
In this heartfelt campaign for the Wasabi Fenway Bowl, edited by Kat Baker, the spotlight is placed on a remarkable school custodian who goes above and beyond to support his community. Known affectionately by many students as "Grandpa," this all-star educator is deeply involved in the lives of the children at his school, offering a listening ear, lending a helping hand, and doing whatever it takes to uplift and support their education. The spot beautifully captures his dedication and selflessness, painting a portrait of a man whose life mission is to help those around him. Through his story, the campaign celebrates unsung heroes and their invaluable impact on the community.